Out of Office

For 35+ years, Hip Hop (Higher Infinite Power Healing Our People) has been the heavyweight champ on the Billboard charts — now it’s taking a breather, but not because the culture weak…it’s because the industry changed the ring. Photo courtesy of IntoodeepAU 1. The Streets Went Direct-to-Consumer A lot of the big dogs who used to run up numbers through labels are now going independent — dropping music straight to their fans, skipping the middleman, skipping label promo, skippi

People who know I have the inside track, I'm often asked, "Why did Q'moshyn make the song Hood Supa Hero 3 song "Pray For Your Radio?"" Q'moshyn mentioned observing "drones and starlink lights at night" while listening to the Amit Kane Beats-produced instrumental. It evoked a sci-fi, futuristic theme of looking to the skies for answers, being invaded by extraterrestrials, and being influenced by technology. The song is a call to challenge conventional radio programming and em

Given I have the inside track to the rising star from NJ, I'm often asked "Why did Q'moshyn make the song Creep on the Hood Supa Hero 3...

On 9/13/22, Hip Hop Titans Nas, Busta Rhymes and Wu Tang Clan co-headlined the "NY State of Mind Tour" to bring audiences an immersive, multi-media experience. I had the pleasure of attending the Prudential Center in Newark NJ show, and I knew everybody there was anticipating an epic, nearly 30-year sonic journey from the legends...

by PCAT What Is Urban Market Branding? Urban market branding  is the art and strategy of crafting a brand identity that resonates with the dynamic, diverse, and culturally rich environments of city life. It goes beyond aesthetics—it's about storytelling, emotional connection, and community relevance. Urban branding thrives on: Cultural fluency : Understanding the values, voices, and visual language of city dwellers. Speed and adaptability : Keeping pace with trends, tech, and